INFLUENCE AND PERSUASION!

PROFESSIONAL INFLUENCE is not a generic selling system. It is a INFLUENCE AND PERSUASION guide like no other. It was created by using five basic technologies:

1: Time relevancy. As it turns out, the concept of “Time” has a direct influence on how people make decisions.
2: Hypnosis. Avoid freaking out here. Once you understand what hypnosis really is, you will be armed with a tool that less than 1% of Americans possess.
3: Neuro Linguistic Programming. NLP is a therapy based technology. There are, however, some incredibly powerful persuasion techniques found within this science.
4: The studies of influence and persuasion. Today, more than ever, behavioral economists from some of the most prestigious colleges in the country are conducting studies on how people make decisions. Some of this research will astound you.
5: “Code Breaking.” We have done tests on the “Emotional Value” Of Words (E.V.O.W. research). You will discover (in our newsletter and upcoming book) that words and phrases we all once used, are no longer effective. In fact some of them are repelling our prospects to the point that they will not do business with us. This, for the most part, takes place in the subconscious. Which all goes to say that the client is not consciously aware of why they do NOT want to do business with you.
While these technologies are all very powerful to learn, they are not enough. This persuasion system (PROFESSIONAL INFLUENCE ) has the highest standards.  Before a technique or pattern is inducted into the PROFESSIONAL INFLUENCE system, it must be proven to work. Everything you will read on our website, newsletter and upcoming book has been test proven. Meaning that it works in the “real world.”

WHAT PROFESSIONAL INFLUENCE IS NOT!

1. Generic Sales Training. I have a great deal of respect for sales trainers that teach the fundamentals. If it was not for the brilliance of Zig Ziglar, I would not have been a success in the world of selling. One of the great honors of my life was meeting Mr. Ziglar. There is, without question the need for this type of basic selling skills taught around the world. With that said, THIS BOOK IS NOT GOING TO TEACH YOU BASIC SELLING TECHNIQUES.

2: Regurgitated selling strategies. This is NOT the place to learn “the Benjamin Franklin close, tie Downs, alternative choice, and other tired old techniques. These strategies can be repulsive to today’s customer. Make no mistake, the current economic landscape has changed all of us. As you will discover, today’s client is different. This is not the time to pull out the old "Ben Franklin close."

3: Trickery. It is true that this persuasion system can be used by some unethical people to convince or persuade some to do something they really didn’t want to do. Regrettably, these tools will give the scam artist a little more ammunition to do damage to their victims.

On the other hand, It is our humble opinion that this will not work over the long haul! The PROFESSIONAL INFLUENCE system utilizes true influence. The unconscious mind has a protection mechanism. In fact the primary directive of our unconscious mind is to protect us. Since we are going to communicate on this deep level with our prospects, the perceptiveness of the unconscious mind will win out. It is about true communication. If you are a lying jerk weed, you will more than likely communicate to your clients that you are, in fact, a lying jerk weed. Lets not be “that guy.”